Founders Lane is a mixed use precinct by developer JWLAND, located at the intersection of Canberra’s most prestigious inner city suburbs and CBD. Revitalising an underused corner of the city, the precinct brings together a mix of new homes, shops and services on friendly pedestrian thoroughfares.
CRE8IVE developed a brand positioning and identity that visually defined the qualities of this unique development and a brand narrative that connects people, location and experience.